The State of Digital Data in the Top 50 Nonprofit Organizations in the U.S.
Nonprofit organizations collect & consume digital data in the same way most other organizations do.
What has been unknown until now, is to what extent the nonprofit industry has adopted data analytics practices, which platforms they use to capture and analyze data and what we can learn from nonprofit pioneers in the data-driven marketing and communication space.
Cardinal Path gathered data from the United States' top 50 nonprofit organizations to determine their use of online performance measurement tools to engage stakeholders, drive donations and measure success.
In this white paper, you will learn about:
Opportunities for developing data analytics expertise in order to drive more engagement
Leveraging data from online channels to make better business decisions and improve overall effectiveness
Key findings that conclude the online analytics maturity assessment of the Top 50 U.S. Nonprofits
THE STATE OF DIGITAL DATA IN THE TOP 50 NONPROFIT ORGANIZATIONS IN THE U.S.